Business for sale

Business description

This business was set up by the current vendor some 10 years ago and specialises in the provision of skiing and activity holidays to the general public. In that time the business has built up an excellent reputation for providing its clients with superb holiday experiences. This is achieved though extremely high levels of personal service and market knowledge.

As part of this the company features holidays in many of the world –reknowned ski resorts located in The French Alps, Switzerland, Norway, Austria, Italy and the USA. Services can include a complete turnkey holiday solution including accommodation, flights, transfers, ski and equipment hire(the company has its own ski hire facility in Champery), lift passes, ski guiding and instruction.

The business offers a wide selection of comfortable family run hotels as well as their own chalets,all of which are beautifully maintained and ideally located for both the skiing, biking and local ammenities. Chalets offer a friendly and informal alternative to the usual package holiday as well as giving great value for money . As well as offering superb accomodation (each chalet has sauna and hot tub!) the company ensures all customers are well fed and watered whilst on holiday with breakfast and 4 course evening meal provided. Special dietary requests are also catered for.

In addition to the chalet accommodation(the business has leases on 5 large complexes in Champery and Morzine with access to many more) the business has just recently aquired a superb 4 star chalet style hotel on a 15 year lease. This is the only acomodation of its kind in the area and can boast superb facilities. It is expected to have a truly positive impact on the future trading of this business.

Equipment:

The business has its own bespoke booking system that was developed for the business. In addition to this it has a large stock of skis, boots, mountain bikes and apparel available to hire(circa £75,000). This equipment is included within the sale price.

Customer Service:

Customer service is what this business has been built on. The company prides itself on taking every little detail into account when building holiday packages for clients. This is demonstrated by the fact the business enjoys very high levels (75%) of repeat business and referrals via satisfied clients.

This is further supported through the company’s membership to The Travel Trust Association and the fact it is ATOL protected.
Key Strengths:

As already mentioned this business enjoys phenomenal levels of repeat business. It’s reputation is first class. This has been built by ensuring it provides holiday experiences that are well organised, competitively priced, memorable and above all fun! It has also put in place an excellent infrastructure in terms of accommodation, equipment, staff and service. Because of this the business has a loyal customer base of some 4000 historical clients located across many European countries. The company also enjoys very lucrative commission rates from many of the partners it works with.

Growth and Expansion:

The potential for this business is huge. It is truly scaleable. The business has just recently taken on a unique 4 star chalet style hotel that becomes operational in September 2008. This 15 year lease will provide additional turnover and revenues and maintain the business’s already impressive growth pattern. The hotel is based right in the heart of Les Portes du Soleil , the world’s largest international ski area. It will enable a new owner to target the Corporate sector should they so wish, an area the current owners have yet to develop. In addition to this the company is currently running a National advertising campaign and this is expected to fuel further demand for its products and services not only from UK clients but from its many dealings abroad. The business has also set up an office within the hotel.