Business for sale

Business description

This reputable and now well established business specialises in the online retail of womens clothing, the majority of which is manufactured using natural fabrics. The core business is for linen based womens clothing and the business has developed a range of classic lines to serve the mid-range market sectors all year round. Typical customer profile this business serves are geneally the A-B-C1 females in the 35 years+ bracket.

All revenues are generated by online sales via its own very impressive website that the company has built and developed over time, so much so that it enjoys highly valuable organic listings for many many key terms within the major internet search engines. Items are delivered utilising a third party delivery service. Average item value is circa £57. Typical order value is circa £112.00. The company experiences very low return rates.

*The business is currently run as a “cottage industry” and the vendor has kept it at its current level through choice. It is run from a home office envirionment and as such overheads are low. This also means the business is totally portable and scaleable. Its customer base, and supply base for that matter, has grown year on year and it enjoys good levels of profitability. The business enjoys some 20% of return custom. It has low fixed costs and is simple to run. Approximately 12% of sales are to overseas customers. The majority of sales are retail which ensures the business enjoys good levels of profitability.

The business model has been put in place. It is ripe for a new owner to utilise the superb and highly valuable organic website positioning this company has developed to either bolt on to an existing operation or for a new owner to scale up the business to maximise the many opportunities already at its disposal. The cost to try and achieve the organic rankings this business enjoys could probably far exceed the asking price for this company!